The folks over at ThoughtLead presented today what they call the “shortest marketing conference ever” – The Influencer Project. The concept is simple, 60 Speakers in 60 Seconds delivering bite-sized advice on how to be influential online. I liked the concept (a lot) and I thought they had a great line-up of speakers delivering some [...]
Fast Company has a new project that seeks to identify how influence on the social web is defined. Influence is not only about having the most friends or followers. Real influence is about being able to affect the behavior of those you interact with, to get others in your social network to act on a [...]
We talk a lot about blogging for business and social networking for business but at what point do we consider all of those contacts and connections that we’re making, “leads”? Would love to hear your thoughts in the comments below.
It’s 2010 and more and more businesses are getting comfortable with social media. They’re engaging. They’re responding to customer service complaints. They’re producing content (that’s useful) for a live web audience. But are they measuring the right thing? “We want 40,000 Twitter followers…” “We want 50,000 Facebook Fans…” More followers. More friends. And more Fans [...]
Inspired by Hubspot, I browsed slideshare for some of my favorite presentations on social media to share with you here. There’s a lot of gold you can find around the web on places like slideshare and even YouTube if you take a little time to just look. These are some of my favorite presentations (I [...]
Join a group of dedicated and hungry real estate professionals interested in building their personal brands both on-line and off-line through the use of blogs and social media. Our next session kicks of August 1st.
